Concept Jack & Jones
Customer
Jack & Jones
Marketing goals
- Generating repeat visit
- Brand awareness
- Generating traffic to retail
- Generating sales
Photoflyer type
-
Photoflyer with multi-coupon
Concept
The photoflyers are used in the various stores of Jack & Jones. The photoflyer has a multi-coupon. Jack & Jones is promoting a discount offer on these coupons. When the coupons are presented in a Jack & Jones store, the holder is entitled to discounts on a variety of items.
Result
This campaign can be measured by the number of coupons presented in the stores.
Note
The multi-coupon can also be used for a discount offer in bars or restaurants.