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Photoflyer for American Express at Lollapalooza Festival

Photoflyer created, delivered and animated a Photoflyer service for American Express which is the official sponsor of Lollapalooza music festival in Paris.

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Photoflyer for American Express at Lollapalooza Festival
  • Campaign: American Express / Air France
  • Location: Lollapalooza Festival Paris — Hippodrome de Longchamp, Paris, France
  • Goal: Brand awareness and acquisition of new members.
  • Tools : instax wide (postcard), instax LINK Wide + QR-code


Photoflyer created, delivered and animated a Photoflyer service for American Express which is the official sponsor of Lollapalooza music festival in Paris.

The campaign objective was to increase the American Express brand awareness and to develop the American Express membership acquisition.

They decided to use the instax LINK Wide printer for a better photo quality. They preferred the postcard format for more communication space to promote another American Express music event.

AMEX Lollapalooza 2022 07 16 at 14 28 58
AMEX Lollapalooza 2022 07 17 at 19 28 27
AMEX Lollapalooza 2022 07 17 at 19 28 30
AMEX Lollapalooza 2022 07 17 at 19 43 23
AMEX Lollapalooza 2022 07 17 at 19 28 34
AMEX Lollapalooza 2022 07 17 at 19 29 10
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