Photoflyer for American Express at Lollapalooza Festival
Photoflyer created, delivered and animated a Photoflyer service for American Express which is the official sponsor of Lollapalooza music festival in Paris.
want more information?![Photoflyer for American Express at Lollapalooza Festival](https://photoflyer.imgix.net/assets/img/Photoflyer_cases_header_-mockup.png?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=600&q=80&w=600&s=d26367f495c8b154dae5a08c57c95823)
- Campaign: American Express / Air France at Lollapalooza Festival Paris
- Location: Hippodrome de Longchamp, Paris, France
- Goal: Increase brand awareness and acquire new members
- Tools: instax Wide (postcard), instax LINK Wide + QR code
Photoflyer partnered with American Express, the official sponsor of the Lollapalooza music festival in Paris, to create and deliver a photoflyer service to festival-goers.
The goal of the campaign was to increase brand awareness for American Express and acquire new members for the company. To achieve this, they used the high-quality instax LINK Wide printer and opted for the postcard format to allow for more space to promote other American Express music events.
The photoflyers included a QR code that participants could scan to learn more about American Express and potentially sign up for a new membership. The campaign was a success, with many festival-goers enjoying the personalized photoflyers and showing interest in the American Express brand.
![AMEX Lollapalooza 2022 07 16 at 14 28 58](https://photoflyer.imgix.net/assets/img/AMEX-Lollapalooza-2022-07-16-at-14.28.58.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1600&q=80&w=1200&s=7af59a105dced2f86d5479f67e89ec8c)
![AMEX Lollapalooza 2022 07 17 at 19 28 27](https://photoflyer.imgix.net/assets/img/AMEX-Lollapalooza-2022-07-17-at-19.28.27.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1600&q=80&w=1200&s=2d71589c5918c3e0988c2208a9aed52a)
![AMEX Lollapalooza 2022 07 17 at 19 28 30](https://photoflyer.imgix.net/assets/img/AMEX-Lollapalooza-2022-07-17-at-19.28.30.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1600&q=80&w=1200&s=a2dd3ed99ab5f1ab9c06ec2adc5f7b9d)
![AMEX Lollapalooza 2022 07 17 at 19 43 23](https://photoflyer.imgix.net/assets/img/AMEX-Lollapalooza-2022-07-17-at-19.43.23.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1500&q=80&w=1199&s=ca15eeef589823cf471e204afbe0d824)
![AMEX Lollapalooza 2022 07 17 at 19 28 34](https://photoflyer.imgix.net/assets/img/AMEX-Lollapalooza-2022-07-17-at-19.28.34.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1499&q=80&w=1199&s=1c183095a2d0347b8f2db4a8a52946f3)
![AMEX Lollapalooza 2022 07 17 at 19 29 10](https://photoflyer.imgix.net/assets/img/AMEX-Lollapalooza-2022-07-17-at-19.29.10.jpeg?auto=compress%2Cformat&crop=focalpoint&fit=crop&fp-x=0.5&fp-y=0.5&h=1122&q=80&w=897&s=1748013ea29a304079d0b35a131a60f9)