Retro Classic event in DOQU
In the summer of 2021 Photoflyer accompanied the Retro Classic event in DOQU with our photoflyers together with the Dorotheen Quartier in Stuttgart.
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- Campaign: Retro Classic event in DOQU at Dorotheen Quartier
- Location: Stuttgart, Germany
- Goal: Brand visibility and Social Media following
- Tools: Polaroid regular
Visitors were invited to snap a photo of the stunning shopping location together with classic cars using a Polaroid camera and our custom Polaroid frames.
To encourage social media engagement, a competition was launched where participants who shared their photo on Instagram with a tag to both Dorotheen Quartier and Photoflyer were eligible to win an original Polaroid camera and i-Type instant film.
The campaign was a huge success, with many beautiful Polaroid moments captured and a significant increase in social media followers for the Dorotheen Quartier brand.
