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Capture the Magic: Photoflyer part of WPN Magic Celebration Event

Photoflyer is proud to announce the involvement of photoflyers and branded instax instant cameras in the upcoming release of The Lord of the Rings: Tales of Middle-earth™ from Wizards of the Coast (Magic: The Gathering, Dungeons & Dragons).

Capture the Magic: Photoflyer part of WPN Magic Celebration Event

For the upcoming release of The Lord of the Rings: Tales of Middle-earth™ Photoflyer has been working with Wizards of the Coast LLC to provide them with photoflyers and branded instax instant cameras for their WPN Magic Celebration event.

WPN Magic Celebration Event

WPN stores around the globe can host a The Lord of the Rings: Tales of Middle-earth™ themed Magic Celebration event from July 7–9. This event will bring brand-new and long-time players together to enjoy games of Jumpstart in a familiar setting from the epic fantasy novels written by J.R.R. Tolkien.

WPN Premium stores will receive a kit to promote this launch. The kit includes a Wizards of the Coast branded instax Mini 11 camera and customized photoflyers in the style of The Lord of the Rings: Tales of Middle-earth™.

The souvenir photoflyers will include a social media hashtag for easy sharing, along with a QR code reminding players to sign into the event using their Wizards Account on the Magic Companion App.

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Photoflyer and The Lord of the Rings: Tales of Middle-earth™

Photoflyer has produced custom designed photoflyers in eight different languages for Wizards of the Coast LLC. These will be shipped - as a complete kit with the branded instax instant camera, and instax film - to 635 WPN stores world (Europe, Asia, Australia, and North America).

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About Wizards of the Coast LLC

Wizards of the Coast LLC is an American publisher of games primarily based on fantasy and science fiction themes (Dungeons and Dragons, Magic: The Gathering). It is currently a subsidiary of Hasbro, which acquired the company in 1999.


Source: https://wpn.wizards.com/en/new...

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Read next: How to boost engagement during brand activations by using photoflyers

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