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TWISPER at the Paléo Festival de Nyon

Photoflyer created Photoflyers for TWISPER in Switzerland and Portugal for several high volume events.

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  • Campaign: #Twisperfriends
  • Location: Nyon, Switzerland and Montreaux, Switzerland
  • Goal: brand awareness and more downloads of their application
  • Tools: instax wide (regular) + unique die-cut + QR-code

Photoflyer created Photoflyers for TWISPER in Switzerland and Portugal for several high volume events, the Montreux Jazz Festival and Paleo Festival.

Photoflyer created Photoflyers for TWISPER in Switzerland and Portugal for several high volume events, the Montreux Jazz Festival and Paleo Festival.

An important element in their #twisperfriends campaign was to generate more awareness for their mobile app. TWISPER wanted branded instant photos and decided to use Photoflyers at high volume events, therefore we advised they should use the Photoflyer wide. With the Wide format there is plenty of space for communication on both front and back of the picture. More importantly, it fits a lot of people, and the camera works fast and matches the high volume of visitors at the festival.

To make their Photoflyers more unique, TWISPER chose to have several different designs, all with a unique die-cut to stand out.

’We simply love Photoflyer and so does the TWISPER Community. TWISPER is all about sharing positive experiences and that is where Photoflyer fits right in. Thanks to Photoflyer, we provide a positive experience enriching the brand across offline channels. Flyers are usually thrown away or lost, with Photoflyer we provide people with a great souvenir (a branded polaroid photo) and a positive experience to never forget. A great brand marketing activation tool and excellent service!’’ 

- Tess Snelleman (Digital Marketing Manager/​TWISPER)