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Veuve Clicquot Limited Edition Pop-Up

Moët Hennessy Global Travel Retail and Frankfurt Airport Retail launched a Veuve Clicquot Limited Edition Pop-Up installation.

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  • Campaign: #LIVECLICQUOT
  • Location: Frankfurt, Germany
  • In collaboration with: PhotoProEvent
  • Goal: brand awareness, social engagement
  • Tools: instax Wide (regular) + unique hashtag

Moët Hennessy Global Travel Retail and Frankfurt Airport Retail launched a Veuve Clicquot Limited Edition Pop-Up installation to mark the release of the brand’s latest limited-edition Champagnes. On top of the product offer and incentives the pop-up delivers experiential activations designed to educate and inform consumers about Champagne in new ways.

Moet Hennessy GH Selfie Polaroid min
Moet Hennessy GH Selfie in Action 1024x683

To deliver a further sense of occasion, there is an ‘Instagrammable’ space with the tag line #LIVECLICQUOT. Customers are photographed and presented with a personalized Veuve Clicquot Photoflyer, designed exclusively for the pop-up, to capture them in a memorable moment with Veuve Clicquot.

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