Concept Heineken
Customer
Heineken
Marketing goals
- Generating traffic to website/social media
- Generating traffic to retail
- Generating sales
Photoflyer type
-
Regular with tear-off coupon and bar code
Concept
The photoflyer is fitted with a tear-off coupon and bar code. By handing in the coupon,
the bar code is scanned at the cash register through which you will automatically receive
a discount.
Result
This campaign can be evaluated by the amount of coupons handed in.
Possibility
Case Deen Supermarket
Customer
Deen Supermarket
Marketing Goals
- Generating traffic to stores
- Stimulating sales
- Brand awareness
Photoflyer type
- Photoflyer with tear-off coupon and bar code
Concept
The bar code which is printed on the tear-off coupon can be handed in at the cash register. By scanning the bar code you will receive 50% discount on a product from ‘Daantje’.
Result
This campaign can be evaluated by the amount of coupons handed in.